Group 1 - The core viewpoint emphasizes the importance of consumer spending as a driver of economic growth and a reflection of people's quality of life, with a projected retail sales total of 25,433.59 billion yuan in 2025, representing a 4.4% increase from the previous year, surpassing the national average [1] - The government aims to activate the consumption engine through special actions to boost consumer spending, with representatives advocating for policies that closely link improving people's livelihoods with stimulating consumption [1][2] Group 2 - The stable growth in retail sales is attributed to the synchronization of activities and policies, including nearly 10,000 promotional events and a trade-in program that generated 79.1 billion yuan in consumption, benefiting over 7.5 million consumers [2] - The continuation of the trade-in policy is expected, with suggestions to increase public service spending and provide differentiated subsidies for smart and green products to enhance consumer willingness to spend [2][3] Group 3 - There is a shift in consumer behavior from primarily goods consumption to a balanced focus on both goods and services, with service consumption expected to be a significant growth driver due to its high frequency and multiplier effect [3] - Recommendations include creating a comprehensive consumption IP that integrates shopping, entertainment, dining, and health, leveraging the region's rich resources and cultural heritage to enhance consumer experiences [3] Group 4 - The government report highlights the need to improve consumer capacity and optimize the consumption environment, with suggestions to enhance infrastructure in underserved areas and strengthen market regulation to combat fraud and improve consumer rights [4] - Emphasis is placed on tapping into domestic demand and facilitating efficient economic circulation, with calls for integrating into the national market and promoting local brand activities to shift consumption growth from recovery to sustainable expansion [4]
激活消费主引擎 培育壮大“新”力量
Xin Lang Cai Jing·2026-01-28 23:06