【省统计局】2025年陕西社会消费品零售总额同比增长6％

Core Insights - In 2025, Shaanxi's total retail sales of consumer goods reached 1,158.799 billion yuan, growing by 6.0% year-on-year, surpassing the national average growth of 2.3% [1] - The growth in retail sales was driven by strong consumer demand and effective promotional policies, including trade-in programs [1] Retail Performance - Retail sales from above-designated enterprises increased by 7.3% compared to the previous year [1] - The retail sales of goods amounted to 1,031.583 billion yuan, with a growth rate of 6.2%, while catering revenue reached 127.216 billion yuan, growing by 3.7% [1] - Urban retail sales were 1,027.654 billion yuan, up 6.0%, while rural retail sales were 131.145 billion yuan, increasing by 5.5% [1] Consumer Goods Categories - Over 60% of retail categories experienced growth, with automotive goods retail sales increasing by 5.8%, significantly boosted by a 30.6% rise in new energy vehicle sales [2] - Home appliances and audio-visual equipment saw a retail sales increase of 27.1%, while gold and jewelry retail sales grew by 19.2% [2] - Basic living goods also showed stable growth, with food retail sales increasing by 12.4% [2] Online Sales Growth - Online retail sales through public networks for above-designated enterprises grew by 22.9%, with this segment accounting for 23.0% of total retail sales, an increase of 2.7 percentage points from the previous year [2] Private Sector Performance - Retail sales from private enterprises in Shaanxi increased by 9.6%, contributing 5.6 percentage points to the growth of total retail sales [3] - The share of private enterprises in total retail sales reached 58.4%, up by 1.5 percentage points from the previous year [3]