2025年陕西社会消费品零售总额同比增长6％

Core Viewpoint - In 2025, Shaanxi's total retail sales of consumer goods reached 1,158.799 billion yuan, growing by 6.0% year-on-year, surpassing the national average growth rate by 2.3% [1] Consumer Market Performance - Retail sales from enterprises above designated size increased by 7.3% year-on-year [1] - The retail sales of goods amounted to 1,031.583 billion yuan, with a growth rate of 6.2%, while catering revenue reached 127.216 billion yuan, growing by 3.7% [1] - Urban retail sales were 1,027.654 billion yuan, growing by 6.0%, and rural retail sales were 131.145 billion yuan, with a year-on-year increase of 5.5% [1] Product Category Insights - Over 60% of product categories saw retail sales growth in 2025 [2] - Automotive retail sales grew by 5.8%, with new energy vehicles seeing a significant increase of 30.6%, accounting for 53.7% of automotive sales [2] - Home appliances and audio-visual equipment retail sales surged by 27.1%, while gold and jewelry sales increased by 19.2% [2] - Basic living goods showed stable growth, with food retail sales increasing by 12.4% [2] Online Sales Growth - Retail sales through public networks for enterprises above designated size grew by 22.9%, with online sales accounting for 23.0% of total retail sales [2] Private Sector Performance - Retail sales from private enterprises above designated size increased by 9.6%, contributing 5.6 percentage points to the overall retail sales growth [3] - The share of private enterprise retail sales in total retail sales for enterprises above designated size rose to 58.4% [3]