SOUEAST returns to Dubai Fashion Week as official automotive partner, redefining aesthetics of mobility

Core Insights - SOUEAST is collaborating with designers and creative talents to explore the intersection of mobility and fashion under the theme 'Fashion Lights Up Daily Journeys' [2][4] - The company will showcase its best-selling models and debut the new S08 DM model at Dubai Fashion Week (DFW), emphasizing its role as the exclusive official automotive partner [4][5] Group 1 - SOUEAST aims to redefine the boundaries between mobility and fashion, integrating its 'EASE YOUR LIFE' philosophy into the fashion world [2] - The DFW event will take place from February 1 to 6, where SOUEAST will display models such as S09, S06, and the new S08 DM, a 7-seater urban SUV [4][5] - The S08 DM model gained significant attention at the Riyadh Motor Show last year, indicating strong market interest [4] Group 2 - The collaboration highlights SOUEAST's commitment to advancing aesthetic in mobility by blending product design with real-world scenarios [5]