“某基金产品单日吸金超百亿”，监管出手：严禁与不具备资质的互联网“大V”合作，下架“加仓榜”“实盘榜”等

Core Viewpoint - Regulatory authorities have issued a new notice emphasizing the need for stricter supervision of fund sales and promotional activities, particularly targeting violations related to unqualified internet influencers and the re-emergence of previously banned functionalities like real-time fund valuation [1][2][4]. Group 1: Regulatory Requirements - Fund companies and sales institutions are strictly prohibited from collaborating with unqualified internet influencers for any form of fund sales or promotional activities [5][6]. - Fund sales institutions and third-party platforms must enhance self-inspection and rectify issues by removing functionalities such as "real-time fund valuation," "increased positions ranking," and "actual holdings ranking" to prevent misleading investors [5][6]. Group 2: Focus on Violations - Two main types of violations have been identified as regulatory priorities: collaboration with unqualified internet influencers and the unauthorized reintroduction of functionalities like "real-time fund valuation" that were previously banned [2][3]. - The notice highlights that these functionalities could mislead investors, dilute fund product returns, and lead to complaints and disputes [4]. Group 3: Industry Impact - The new regulations are expected to compel fund institutions and third-party platforms to return to compliance, moving away from a short-term focus on scale and towards enhancing research capabilities and investor education [7]. - The removal of misleading functionalities is anticipated to help investors develop a more rational investment mindset, focusing on long-term performance stability rather than short-term market fluctuations [7].