针对这些大V,最强监管来了!
Xin Lang Cai Jing·2026-01-30 05:24

Core Viewpoint - Regulatory authorities have imposed strict measures on D Fund Company for engaging in marketing collaborations with unqualified influencers, leading to a suspension of new public fund product registrations and accountability for senior management [1][3][10]. Group 1: Regulatory Actions - The regulatory notice indicates that D Fund Company was involved in marketing activities with unqualified internet influencers, paying substantial advertising fees to promote fund products, which misled investors [2][9]. - The company failed to adequately disclose risks to investors and did not manage investor suitability properly, violating relevant regulations [2][9]. - As a result, the regulatory body has mandated corrective actions and suspended the acceptance of new public fund product registrations for D Fund Company [3][10]. Group 2: Other Violations - The notice also highlights that some fund sales institutions and unlicensed third-party platforms have resumed offering "real-time fund valuation" features, which could mislead investors and dilute fund product returns [4][12]. - These platforms have introduced features like "increased purchase rankings" and "real account rankings," which may further mislead investors [4][11]. Group 3: Regulatory Requirements - The regulatory notice emphasizes the need for fund companies and sales institutions to strengthen investor suitability management, ensuring that appropriate products are sold to suitable investors to prevent risk mismatches [6][13]. - Fund companies and sales institutions are strictly prohibited from collaborating with unqualified internet influencers for any form of fund sales or promotional activities [7][13]. - Fund sales institutions and third-party platforms are required to conduct self-inspections and remove misleading features like "real-time fund valuation" and related rankings [7][13].