Vans Is ‘Starting to Deliver’ on Turnaround Strategy, VF CEO Says

The future is bright for Vans, if you ask VF Corp. president and chief executive officer Bracken Darrell. On the company’s third quarter earnings call on Wednesday, Darrell told analysts that Vans’ turnaround strategy is “starting to deliver” as VF remains focused on refreshing and upgrading the brand’s product lineup. More from WWD And despite revenue being down 10 percent in the third quarter of fiscal 2026 for Vans, the CEO noted that global digital e-commerce sales for the skate brand grew in the pe ...