美颜“生鲜灯”为何禁而不止？

Core Viewpoint - The article highlights the ongoing issue of "fresh light" used in markets to enhance the appearance of meat and other fresh produce, despite regulations prohibiting such practices. The enforcement of these regulations remains inconsistent, leading to continued consumer deception [1][5][11]. Group 1: Regulatory Actions - The revised "Regulations on the Quality and Safety Supervision of Edible Agricultural Products Market Sales" took effect on December 1, 2023, aiming to eliminate misleading lighting practices in markets [1]. - Market regulatory authorities have initiated special inspections targeting the use of "fresh lights," with a focus on encouraging compliance among nearly 3,000 vendors in Nanning [6][11]. - Despite regulations, some vendors continue to use "fresh lights," citing competitive pressures and the difficulty of enforcement by regulatory bodies [5][13]. Group 2: Market Observations - In Nanning, while major supermarkets have switched to cold white lighting, some smaller markets still utilize "fresh lights," particularly in less regulated areas [2][3]. - Observations in various markets reveal that some vendors employ red-tinted lighting to enhance the appearance of meat, despite being aware of the regulations against such practices [3][5]. - The use of "fresh lights" is not limited to meat; vendors also apply similar lighting to fruits to make them appear more appealing [5][6]. Group 3: Consumer Impact - Consumers are often unaware of the deceptive practices associated with "fresh lights," leading to potential misrepresentation of product quality [10][14]. - The article emphasizes the need for consumers to compare products under natural light to avoid being misled by artificially enhanced appearances [14]. Group 4: Industry Response and Recommendations - Industry experts suggest that a comprehensive national standard for lighting used in fresh food sales is necessary to provide clear guidelines for enforcement [11][13]. - E-commerce platforms are urged to take responsibility for the sale of "fresh lights," implementing measures to remove such products from their listings [14]. - The article calls for a collaborative effort between regulatory bodies and market operators to promote compliance and educate vendors on the importance of transparency in food sales [13].