新场景激活消费新动能

Group 1 - The opening of Hema Fresh in Quzhou marks the introduction of a new consumption scene, contributing to the local economy's vitality as the consumer market heats up at the beginning of the year [1][2] - Hema Fresh's first store in Quzhou features a comprehensive layout with over 7,000 products, including fresh produce, baked goods, and live seafood, emphasizing freshness as a key selling point [1] - The store utilizes strong cold chain services to ensure that vegetables are sold fresh and seafood is live, building customer trust through quality [1] Group 2 - The unique shopping experience at Hema Fresh includes on-site cooking services, allowing customers to select and have their food prepared immediately, which is a novel experience for many [2] - Quzhou's consumption market is experiencing a positive start to the year, supported by the local government's initiatives to enhance consumer demand and upgrade consumption scenarios through various promotional activities [2]