为可持续旅游绩效评价提供统一“指标语言”

Core Viewpoint - The International Organization for Standardization (ISO) has officially released the international standard "Sustainable Tourism - Requirements and Guidelines for the Use of Indicators in the Tourism Value Chain" (ISO 18060:2026), marking the first international standard in the tourism sector jointly promoted by BRICS countries [1][2]. Group 1: Standard Overview - ISO 18060 provides a unified indicator system and implementation methods for measuring sustainable development performance in various organizations within the tourism value chain [1]. - The standard is designed for tourism enterprises, destination management organizations, and related service providers aiming to enhance operational quality and social responsibility through sustainable development practices [1][2]. Group 2: Indicator Framework - The standard constructs a measurable, comparable, and executable general indicator framework across three dimensions: environmental, social, and economic [1][2]. - It aims to shift the focus of sustainable management from "what has been done" to "what has been achieved," contributing to destination protection and meeting the growing demand for responsible tourism practices [1][2]. Group 3: Application and Impact - ISO 18060 includes guidance on calculation frequency, formulas, counting rules, and data sources, ensuring comparability of data over time for continuous improvement [2]. - The standard aligns with global sustainable development agendas and policies, enhancing enterprises' sustainable management capabilities and providing a unified benchmark for the industry [2]. - It is expected to facilitate the transition of the tourism industry from conceptual advocacy to performance management, serving as an important tool for organizations in sustainable management, assessment, and communication [2]. Group 4: Future Steps - The Ministry of Culture and Tourism plans to promote the adoption of this international standard as a national standard, encouraging more tourism enterprises to participate in its implementation [2].