冰雪春天|在江南水乡解锁“冰雪体验”,以“冷资源”撬动“热经济”
Xin Lang Cai Jing·2026-01-31 02:58

Core Insights - The upcoming 2026 Winter Olympics is driving the popularity of winter sports in Wuxi, with local attractions like Sunac Hot Snow Miracle and Yixing Bamboo Sea transforming "cold resources" into a "hot economy" for tourists in the Yangtze River Delta region [1][7] Group 1: Wuxi's Winter Sports Development - Sunac Hot Snow Miracle features comprehensive skiing facilities, professional teaching services, and diverse experiences that attract beginner skiers, families, and sports enthusiasts from surrounding cities [1] - Various skiing courses and activities, such as family skiing and team-building events, are being offered to cater to different demographics [1] Group 2: Yixing's Ice and Snow Economy - Yixing Bamboo Sea Ski Resort has become a popular destination since its opening, with a total area of 37,000 square meters and five ski trails catering to different skill levels [3] - The resort has implemented packages that include tea areas and collaborations with nearby attractions to boost regional consumption [3][5] Group 3: Visitor Statistics and Facility Enhancements - The Yixing Bamboo Sea Ski Resort expanded its practice area from 3,000 square meters to over 6,000 square meters and has employed 150 certified coaches, receiving approximately 20,000 visitors since its opening [5] - The indoor ice and snow park at Yaoh Lake Town has welcomed over 6,500 visitors, offering various activities such as snowman building and snowball fights [5] Group 4: Economic Impact - Wuxi is leveraging diverse and high-quality ice and snow products to convert winter sports "traffic" into consumption "growth," highlighting the booming ice and snow economy in the Jiangnan region [7]

冰雪春天|在江南水乡解锁“冰雪体验”,以“冷资源”撬动“热经济” - Reportify