Core Viewpoint - BMW Group announced that Christian Ach will succeed Sean Green as President and CEO of BMW Group Greater China starting April 1, 2026, overseeing all operations in the region, including joint ventures in China [1] Management Changes - The management change is described as a routine personnel adjustment based on long-term planning and business continuity considerations [1] Background of New CEO - Christian Ach joined BMW Group in 1998 and has held various management positions within the sales system [1] - He led the MINI brand's operations in Germany from 2010 to 2018 and served as the head of BMW's sales in Germany from 2018 to 2021 [1] - Since 2021, he has been responsible for BMW's sales in Nordic markets, including Sweden, Norway, Denmark, and Finland, and will become CEO of BMW Germany on March 1, 2024 [1]
宝马中国换帅 柯睿辰将接替高翔出任宝马集团大中华区总裁兼首席执行官
Cai Jing Wang·2026-01-31 04:05