北京“冰雪护照”在石景山区发布 涵盖13个热门冰雪场地

Core Viewpoint - The first "Love Ice and Snow · Beijing Ice and Snow Grand Event" was launched in Shijingshan District, aiming to promote winter sports and enhance public participation in ice and snow activities through various initiatives and offerings [1][6]. Group 1: Event Overview - The event is co-hosted by the Beijing Social Sports Management Center and several district sports bureaus, featuring the launch of the "Beijing Happy Ice and Snow Map" and the "Beijing Citizens Happy Ice and Snow Passport" [1][3]. - The "Ice and Snow Passport" provides access to 13 popular ice and snow venues in Beijing, including various festivals and parks [3]. Group 2: Participation and Benefits - During the event, citizens holding the "Ice and Snow Passport" can enjoy free or discounted access to numerous ice and snow activities, with the event running until the end of February [5]. - Citizens can register for the "Ice and Snow Passport" through the "Beijing Fitness Exchange" app, which also offers consumption vouchers for ice rinks and festivals [5]. Group 3: Economic Impact - The director of the Beijing Social Sports Management Center emphasized transforming "cold resources" into "hot economy" by creating ice and snow parks at landmark locations like the Shougang Ski Jump [6]. - Shijingshan District is leveraging its unique ice and snow ecological resources and Olympic heritage to create nine ice and snow scenes, enhancing sports consumption and integrating sports with culture and tourism [10].