His Paranormal Side Hustle Brings In $20K A Year Between Three People, But He's Ready To Leave His $60K Job To Chase Ghosts Full Time
Yahoo Finance·2026-01-31 21:01

Core Insights - A Michigan man is contemplating leaving his stable job to pursue a full-time career in paranormal investigation, which he started as a side business with his cousin and a friend [1][2] - The business currently generates between $10,000 and $20,000 annually, which is insufficient for a full-time income [2][7] Business Model - The paranormal investigation service charges clients between $50 and $160 per visit, primarily acquiring customers through word-of-mouth referrals [2][6] - The team consists of three members, each handling different aspects: customer outreach, merchandise sales, and equipment management [3] Financial Considerations - The current income from the business is not enough to sustain a full-time career, prompting the need for strategic planning and scaling [2][7] - Co-hosts advised that the business should generate sufficient income before transitioning to full-time, suggesting a target of $180,000 collectively for the team [4] Strategic Advice - Co-hosts recommended increasing service prices to reflect the seriousness of the work and to enhance revenue potential [6] - They suggested treating the business as a growing hobby for now, with a focus on building an online presence, such as starting a YouTube channel [6] Relationship Management - Concerns were raised about the potential complications of partnerships with family and friends, emphasizing the importance of clear agreements regarding roles and profit-sharing [5]