“冰雪大联动”成为冬日生活新选择

Group 1 - The "Love Ice and Snow · Beijing Ice and Snow Grand Interaction" event was launched, featuring the release of the "Beijing Happy Ice and Snow Map" and "Beijing Happy Ice and Snow Passport" [2] - The ice and snow passport allows access to 13 popular ice and snow venues in Beijing, including various festivals and parks, with activities running until the end of February [2] - Citizens can register for the event and purchase the ice and snow passport through the "Beijing Fitness Exchange" mini-program, which also offers consumption vouchers for ice rinks and festivals [3] Group 2 - The director of the Beijing Social Sports Management Center emphasized transforming "cold resources" into "hot economy" through iconic ice and snow venues like the Shougang Ski Jump [4] - The Shijingshan District is promoting its winter ice and snow season with nine themed ice and snow venues, leveraging unique ecological resources and Olympic heritage [4] - The district is implementing a three-year action plan to enhance sports event economy, aiming to integrate ice and snow sports with culture, tourism, and sports to stimulate consumption [5]