年货“涌进来”，中国味“走出去” 解锁春节消费的双向活力

Core Viewpoint - The article highlights the booming import and export of traditional Chinese New Year goods as the holiday approaches, emphasizing the role of cross-border channels in facilitating the rapid delivery of these goods to Chinese consumers. Group 1: Import and Export Trends - The Xiamen airport has seen a significant increase in the import of fresh products, with over 1,400 tons of live lobsters, salmon, and grapes imported in January, marking a year-on-year growth of over 40% [1][5]. - The "BRICS Special Line" at Xiamen airport has expanded from one flight per week to three, with seasonal fruits accounting for over 70% of the total fruit imports through this line by 2025 [5]. - The demand for fresh products, including lobsters, crabs, and various fruits, has surged in the Minnan region, with significant quantities also being shipped to Shanghai and Guangdong [3]. Group 2: Customs and Inspection Measures - To ensure market supply during the holiday season, Xiamen customs has implemented 24-hour uninterrupted clearance for fresh products, allowing for immediate release upon landing [7]. - In Shenyang, customs has initiated appointment-based inspections for imported ornamental fish to minimize outdoor transport time and ensure higher survival rates [10]. Group 3: Export of Traditional Foods - The demand for traditional Chinese New Year foods abroad has been increasing, with Yangzhou exporting approximately 50 million frozen buns annually, primarily targeting overseas Chinese communities [11]. - Yangzhou customs has facilitated the export of over 2,200 tons of frozen buns to more than 20 countries and regions in 2025, implementing a "green channel" for seasonal products [15]. - In Shenzhen, a food processing company is set to produce over 570,000 pieces of traditional New Year cakes, with customs providing expedited inspection services to ensure freshness during export [19].