“老家河南·欢乐中国年”系列活动启动

Core Viewpoint - The "Happy Chinese New Year in Hometown Henan" cultural tourism series event aims to invigorate the Spring Festival tourism market in Henan by integrating cultural resources and enhancing service experiences, thereby driving high-quality development in the province's cultural tourism industry [1]. Group 1: Event Overview - The event is themed "Returning to Henan, Tasting the Chinese New Year" and will feature a variety of activities including tourism leisure, intangible cultural heritage showcases, public performances, exhibitions, and local cuisine [1]. - The event is part of a broader initiative to promote Henan as a strong cultural tourism province, with the Henan Cultural Tourism Investment Group playing a key role in creating a unique Spring Festival tourism brand [1]. Group 2: Participating Attractions - Thirteen attractions including Silver Base International Tourism Resort, Only Henan Drama Fantasy City, and Qingming Riverside Landscape Garden will showcase their unique Spring Festival activities, ranging from immersive performances to heritage experiences [2]. Group 3: Highlights and Innovations - The event emphasizes cultural leadership by revitalizing traditional customs through modern activities such as immersive performances and heritage markets [3]. - Technological enhancements will be featured, including the "One Machine Tour Henan" smart tourism platform, AR guides, drone shows, and robot services to enrich visitor experiences [3]. - The initiative includes a "Hometown Gifts" program offering ticket discounts and a "Hometown Theater" activity encouraging visitor participation [3]. - Collaboration among local tourism departments and attractions aims to expand market reach and enhance resource sharing [3]. - Over 2,000 performances and various cultural tourism activities will be held daily across the participating attractions, along with the introduction of consumer vouchers and discounted tickets [3].