徽州鱼灯“出圈” 创新融合让年味更浓

Core Viewpoint - The Huizhou fish lanterns have gained popularity and recognition beyond their traditional roots, becoming a significant cultural and tourism attraction in China, particularly in Shexian County, Anhui Province [4]. Group 1: Cultural Significance - The Huizhou fish lanterns are one of the oldest and best-preserved traditional customs in the region, symbolizing good fortune and family reunion during the Lunar New Year [1]. - The fish lantern performances not only serve as a folk art display but also strengthen familial bonds and evoke nostalgia among villagers [1][3]. Group 2: Performance and Craftsmanship - The fish lanterns are crafted with meticulous attention to detail, using specific materials and techniques passed down through generations, with a standard large lantern reaching up to 7 meters in length [3]. - During the performances, the fish lantern teams engage in dynamic displays, including traditional rituals that honor ancestors and emphasize community unity [3]. Group 3: Economic Impact and Tourism - The popularity of the fish lanterns has transformed them into a key tourism draw, with Shexian County establishing a professional performance team of nearly 1,000 members and integrating various artistic elements into the shows [4]. - The local economy has benefited from the fish lanterns through the development of cultural products and experiences, such as themed short films and merchandise, as well as immersive tourist activities [4]. Group 4: Digital and Cultural Integration - The success of the Huizhou fish lanterns in reaching a wider audience is attributed to the resonance between deep cultural roots and contemporary demands, facilitated by digital media and innovative tourism practices [4]. - The integration of fish lanterns into various settings, including cafes and homestays, along with their representation in mobile games, highlights their adaptability and appeal in modern culture [4].