网络空间不是法外之地！市场监管总局发布 8起网络不正当竞争典型案例

Group 1 - Data is a crucial competitive resource for businesses, and the cyberspace is not a lawless area; any use of false information as a weapon in "business warfare" will face severe legal consequences [1] - The State Administration for Market Regulation has released 8 typical cases of unfair competition online, warning operators against disguising illegal activities under the guise of "technology" and emphasizing the need for legal compliance [1] - Some unscrupulous businesses exploit the viral spread of online information to fabricate and disseminate false information, harming competitors' reputations and disrupting fair competition [1] Group 2 - Malicious complaints through fabricated information to damage competitors are being targeted by market regulators; for instance, Lianyungang Chuangyan Biotechnology Co., Ltd. engaged in malicious complaints against 23 shops, resulting in significant penalties [2] - New internet marketing models, such as "influencer store visits," are rapidly developing, but some operators resort to organizing false visits and fabricating user reviews for misleading promotions [2] - The market regulation department has mandated the cessation of illegal activities and imposed fines on companies engaging in deceptive practices [2] Group 3 - Zhongshan Luxin Computer Technology Co., Ltd. developed software that unlawfully scraped user data and executed automated actions, leading to a fine of 1 million yuan due to disruption of the online service ecosystem [3] - Some companies, like Henan Xinxiang Jiayou Network Technology Co., Ltd., created software to bypass platform review mechanisms, resulting in penalties for interfering with normal operations [3] - Xiamen Tianzhixing Network Technology Co., Ltd. provided "brushing" services to enhance search rankings, misleading consumers and harming lawful operators, incurring a fine of 200,000 yuan [3] Group 4 - Jiujiang Yinmei Technology Co., Ltd. sold software that unlawfully captured and transferred product information from an e-commerce platform, leading to a fine of 120,000 yuan for harming platform operators' rights [4] - Shanghai Zaoyi Enterprise Management Center misled businesses by selling shared broadband services as independent ones, resulting in confusion and a fine of 30,000 yuan [5] - In 2025, market regulators handled 1,932 cases of unfair online competition, with a total penalty amount of 71.5294 million yuan [5]