Core Viewpoint - The company, Online Banking (Beijing) Payment Technology Co., Ltd., is actively engaging in a series of educational activities to prevent illegal fundraising, enhancing public awareness of financial risks and contributing to a safe financial environment during the festive season [1][2]. Group 1: Online and Offline Campaigns - The company organized a variety of promotional activities from January to February 2026, themed "Protect Your Wallet, Enjoy a Happy Year," utilizing both online and offline channels to maximize outreach [1]. - Through platforms like JD Finance APP and consumer rights protection WeChat account, the company disseminated educational materials, reaching over 100,000 users [1]. - Offline, the company leveraged over 14,000 LED screens in workplaces and JD home appliance stores, engaging approximately 100,000 people with the theme content [2]. Group 2: Targeted Education and Internal Promotion - The company set up specialized promotional booths in workplaces, conducting face-to-face education for employees and their families, with around 1,000 participants [2]. - Internal training was organized for consumer rights protection and customer service teams, encouraging employees to share knowledge on personal social media, fostering a culture of proactive participation in financial safety [2]. Group 3: Unique Content and Future Plans - The campaign featured unique content such as animated series explaining scam tactics and electronic posters highlighting the "Three Steps to Avoid Scams," aimed at educating the public on recognizing and reporting illegal fundraising [3]. - The company plans to enhance its ongoing educational mechanisms and collaborate with relevant departments to strengthen financial security measures, fulfilling its social responsibility to protect the public's financial interests [3].
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Zhong Jin Zai Xian·2026-02-02 08:25