新春走基层丨一场跨越九年的“双向奔赴”

Core Viewpoint - The article highlights the successful transformation of a barren area in the Daba Town of the Enjiang Tujia and Miao Autonomous County into a thriving citrus production hub, driven by the entrepreneurial spirit of a businessman and strong government support [1][5][12]. Group 1: Entrepreneurial Journey - Nine years ago, the area was largely unproductive, with most villagers working elsewhere. A businessman, Zhang Xueqi, recognized the potential of the climate and invested in high-end citrus varieties, specifically "Hong Meiren" oranges, starting with 800 acres and later expanding to 500 acres with government support [1][3]. - The initial years were challenging, with high maintenance costs of 4 million yuan annually and no income, leading Zhang to sell his store in Wenzhou to cover wages and rent [3][5]. Group 2: Government Support - The local government provided continuous support, including project funding for infrastructure such as roads, irrigation systems, and other essential facilities, ensuring the development of the citrus industry [5][12]. - Successive local leaders prioritized the citrus project, with each new official maintaining a commitment to its growth and sustainability, demonstrating a strong partnership between the government and the entrepreneur [5][10]. Group 3: Market Challenges and Innovations - Despite a bountiful harvest this year, the citrus industry faced significant sales challenges due to market price fluctuations and the delicate nature of "Hong Meiren" oranges, which complicates traditional sales channels [7][8]. - The local government actively sought solutions, connecting the business with e-commerce platforms and facilitating collaborations with research teams to develop new products, such as NFC orange juice, to reduce waste from less visually appealing fruit [8][12]. Group 4: Economic Impact - The citrus orchard has become a vital source of income for the local community, providing over 160 million yuan in wages and 60 million yuan in land rent annually, thus creating job opportunities for local villagers [10][12]. - The project has not only improved the local economy but also fostered a sense of community and pride among residents, who now prefer working locally over migrating for jobs [10][12].