BuildDirect Announces Definitive Agreement to Acquire Greyne Custom Wood, Adding Online Flooring Marketplace Platform with Major U.S. Retailer Channels

Core Insights - BuildDirect.com Technologies Inc. has announced the acquisition of Greyne Custom Wood Co., an established online flooring marketplace, to enhance its presence in the U.S. retail marketplace [1][3][4] Acquisition Details - The transaction closed on February 1, 2026, for a cash consideration of US$450,000, which includes customer and supplier relationships, contracts, intellectual property, and goodwill [2][9][10] Financial Performance - For fiscal 2025, Greyne reported unaudited sales of approximately US$6.0 million and Adjusted EBITDA of approximately US$320,000 [4] Strategic Benefits - Expanded Marketplace Reach: The acquisition will provide greater access to major U.S. retail marketplace channels that are challenging to enter and scale organically [5] - Broader Product Assortment: BuildDirect will expand its flooring offerings across core categories, including engineered hardwood and rigid core, supported by related accessories [6] - Operational Efficiency: The integration is expected to streamline fulfillment and reduce overhead costs, with anticipated annual operating cost savings of approximately US$405,000 [4][7] - Improved Speed-to-Market: The acquisition will enhance product launch speed and inventory management through Greyne's established marketplace operating model [8]