“新春菜单”邀外籍人士留沪过年
Jie Fang Ri Bao·2026-02-04 02:02

Group 1 - Shanghai is positioning itself as a preferred destination for global tourists during the Chinese New Year, with a theme of "Welcoming the Year of the Horse" for the Spring Festival [1] - The event "Welcoming Spring, Sending Blessings" was held, attended by over 70 representatives from consulates, multinational companies, and business associations from 23 countries and regions [1] - The Shanghai Municipal Commission of Commerce introduced four major menus for the Spring Festival, including a "New Year Menu" featuring interactive activities, a "Global Cuisine Menu" highlighting European flavors, an "E-commerce New Year Menu" for online shopping, and a "Policy Service Menu" with practical measures for foreign investment [1] Group 2 - An increasing number of expatriates are choosing to stay in Shanghai for the Spring Festival, with noticeable growth in international guests from Asia, Europe, the Middle East, and the Americas [2] - Local brands like "Longfeng Qipao" are seeing a significant portion of their clientele (80%) coming from outside Shanghai, indicating a strong global interest in local craftsmanship [2] - Expatriates are engaging in traditional Chinese New Year customs, enhancing their cultural experience and connection to the festivities [2]

“新春菜单”邀外籍人士留沪过年 - Reportify