西贝被指“最不体面逃场”,商场急发告知函要求即刻复业
Guo Ji Jin Rong Bao·2026-02-04 11:06

Core Viewpoint - The incident involving Xibei's abrupt decision to cease operations at the Shenzhen Haiya Binfeng City has raised significant concerns regarding contractual obligations and customer trust [1][2] Group 1: Incident Overview - Xibei has been operating in Haiya Binfeng City for nearly ten years and has built a substantial membership base [1] - Due to a public relations crisis related to pre-prepared dishes, Xibei submitted a request to stop operations on January 15, with a planned closure date of February 28 [1] - Shenzhen Haiya Binfeng City offered various solutions to help Xibei navigate the crisis but accused Xibei of abandoning basic contractual principles by attempting to clear out the store without written consent [1] Group 2: Impact on Business Relations - Shenzhen Haiya Binfeng City stated that Xibei's actions severely affected the overall operational planning and brand environment of the shopping center, damaging mutual trust established by the contract [1] - The shopping center emphasized the need for Xibei to resume normal operations immediately and uphold its responsibilities as a national chain restaurant [1] Group 3: Customer Communication - Xibei communicated with its nationwide members via SMS before the closure, assuring that all coupons, points, and stored balances would remain valid at other Xibei locations [2] - The affected Xibei restaurant has been closed, with all branding and signage covered, and security personnel present at the site [2]