要有“舍小取大”的大智慧
DZHDZH(SH:601519) Xin Hua Ri Bao·2026-02-04 21:46

Core Insights - The article discusses the transformation of the traditional tourism model in the context of the Dangkou Ancient Town, emphasizing the shift from a ticketed "scenic area" to a free-access "street area" to revitalize cultural tourism [1][2][3] Group 1: Transformation of Tourism Model - The cancellation of entrance fees at Dangkou Ancient Town represents a fundamental shift in development strategy, moving from a passive approach of waiting for visitors to an active strategy of inviting them [1] - The reopening of Dangkou as a free-access area led to a significant increase in visitor numbers, demonstrating that charging fees can act as a barrier rather than a protective measure [1] - By 2025, revenue from cultural and handmade products in Dangkou is projected to grow by 50% year-on-year, indicating the effectiveness of transforming the tourism focus from mere sightseeing to immersive consumer experiences [1] Group 2: Evolving Visitor Expectations - Modern tourists seek immersive experiences rather than just superficial visits, with a preference for "slow travel" and genuine interactions [2] - The unique charm of ancient towns lies in their authentic local life and historical narratives, which should be preserved rather than artificially recreated [2] - Differentiation in the tourism market is crucial, with a focus on local culture, historical significance, and unique activities to meet the increasingly segmented demands of visitors [2] Group 3: Community Engagement and Economic Impact - The transformation from "scenic area" to "street area" fosters community involvement, with local residents becoming active participants in tourism development rather than being displaced [3] - Residents are investing in hospitality and retail businesses, contributing to the local economy and sharing in the benefits of tourism growth [3] - The implementation of a free-access policy enhances the sense of community and participation among locals, leading to a more sustainable and inclusive economic model [3]

DZH-要有“舍小取大”的大智慧 - Reportify