济南冰雪经济释放发展新活力

Core Insights - The article discusses the transformation of "cold" ice and snow resources into a "hot" economic industry, highlighting the integration of sports, tourism, and consumption in the ice and snow sector [1] Group 1: Popularity and Growth of Ice and Snow Venues - The Jinan Laiwu Xueye Ski Resort has seen a doubling of visitor numbers compared to the previous ski season, reaching 2,000 visitors on February 1, with a total of nearly 30,000 since its opening on December 6, 2025 [2] - The ski resort attracts a diverse clientele, including young people and families, with 30% of visitors coming from outside the province [2] - Upgrades to facilities, including new ski lifts and snow-making machines, have contributed to increased visitor numbers [2] Group 2: Infrastructure and Events - Jinan has 10 ice and snow venues, the highest in the province, including 8 ski resorts and 2 indoor ice rinks, covering a total area of 455,000 square meters [3] - The Jinan Olympic Sports Center hosted the seventh Winter National Fitness Games, showcasing short track speed skating and figure skating [3] - The ice rinks operate year-round, with increasing visitor numbers during holidays, indicating a strong market potential for ice sports [3] Group 3: Ice and Snow Industry Chain - Jinan has 35 main enterprises involved in the ice and snow industry, including manufacturers of sports equipment and service providers [4] - Companies like Shandong Senlin Xue Ski Equipment Co. and Shandong Aifeichi Sports Culture Co. are key players in the industry, with extensive networks and training programs [4] Group 4: Innovative Materials and Applications - Jinan is developing new materials for the ice and snow industry, such as gel ice materials that do not melt when heated, reducing construction and maintenance costs [5] - The gel ice technology is being implemented in various applications beyond sports, including cold chain logistics and green building [5] Group 5: Accelerated Development of Ice and Snow Economy - Jinan has launched initiatives to promote the integration of culture, commerce, tourism, and sports, including the first ice and snow consumption season and various promotional activities [6] - The city is creating ice and snow tourism brands that combine ice elements with local culture, resulting in several nationally recognized sports tourism routes [6] - The overall goal is to enhance community engagement and economic growth through ice and snow activities [6]