Peloton is losing money again as subscriptions keep falling. The stock is tumbling.
PelotonPeloton(US:PTON) MarketWatch·2026-02-05 13:31

Core Viewpoint - Peloton is experiencing significant financial difficulties, reporting quarterly losses and a decline in connected-fitness subscriptions to their lowest level in over four years [1] Group 1: Financial Performance - Peloton reported quarterly losses again, marking a continuation of financial struggles [1] - Sales have decreased for six consecutive quarters, indicating a persistent downward trend [1] - The number of connected-fitness subscriptions has fallen to the lowest level in more than four years, reflecting a decline in user engagement [1] Group 2: Management Changes - The company announced that Chief Financial Officer Liz Coddington will be leaving after approximately four years with Peloton [1] - This management change comes a year after CEO Peter Stern took charge, suggesting ongoing challenges in executing a successful turnaround strategy [1]

Peloton is losing money again as subscriptions keep falling. The stock is tumbling. - Reportify