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Core Insights - Liangping Pomelo, recognized as one of China's three major pomelos, has transformed from a traditional agricultural product into a significant industry through enhanced variety cultivation, quality improvement, and brand development [1][3] Group 1: Industry Development - The planting area of Liangping Pomelo is projected to reach 158,000 acres with an output of 300,000 tons and a comprehensive output value of 3 billion yuan by 2025 [1] - The development strategy has shifted from merely selling fresh fruit to deep processing, resulting in over 200 products including pomelo tea, pomelo juice, pomelo wine, craft beer, and fruit preserves, with product value increasing significantly [1] - The deep processing segment is expected to add 16,000 tons of raw material purchases, generating nearly 100 million yuan in sales, marking a transition from "selling by weight" to "selling by value" [1] Group 2: Innovation and Standards - Liangping District is focusing on internal improvements by breeding over 1 million high-quality Liangping pomelo seedlings and promoting standardized production and organic certification across more than 100,000 acres [2] - Investment of nearly 10 million yuan has been made to establish 13 automated production lines for pomelo processing, significantly enhancing product quality and image [2] - Collaboration with research institutions has led to the development of deep processing products and the application of 26 related patents, fostering continuous product iteration [2] Group 3: Brand Building - The brand development of Liangping Pomelo has evolved into a systematic and layered brand matrix, creating 23 distinctive sub-brands to cater to various consumer markets [2] - The Long River Three Gorges (Liangping) International Pomelo Expo has been held for several years, integrating product stories and local culture to enhance brand recognition and market premium [2] - The brand strategy aims to elevate Liangping Pomelo from a mere product identifier to a cultural symbol, enhancing market value and industry cohesion [2]