山东以“五个放心”激活群众“敢消费”信心
Da Zhong Ri Bao·2026-02-06 01:06

Core Viewpoint - Shandong province is enhancing consumer confidence through the "Five Assurances" initiative, which focuses on quality, safety, pricing, service, and rights protection in consumption [2][5]. Group 1: Quality Assurance - The province aims to improve consumer quality by establishing new standards, with plans to revise 112 national standards and 73 local standards by 2025, enhancing product quality and expanding consumption [2] - Shandong has certified 130 companies under the "Taishan Quality" certification, with 589 green product certifications and 767 organic product certifications, promoting the "Good Products Shandong" brand [2] Group 2: Service Consumption - Service consumption is a key driver of economic growth, with cultural and tourism consumption emerging as a significant force in stimulating domestic demand [3] - Innovative tourism products like the "Qilu No. 1" train and "Peninsula No. 1" sea tours have been launched, transporting 750,000 passengers and generating nearly 600 million yuan in comprehensive consumption [3] - By 2025, per capita service consumption expenditure in Shandong is projected to grow by 5.1%, outpacing goods consumption growth by 2.4 percentage points [3] Group 3: Price Assurance - In Qingdao, consumer complaints in the market regulation sector are expected to decrease by 20.6% in 2025, following a 17.8% reduction in 2024 [4] - Specific areas such as measurement tools, farmers' markets, and small restaurants have seen significant drops in complaint volumes, with reductions of 33.85%, 43.52%, 31.73%, and 31.36% respectively [4] Group 4: Rights Protection - Shandong has established the first provincial-level standard for diversified resolution of consumer disputes, enhancing the efficiency of consumer rights protection [5] - The province has 32,000 offline stores committed to unconditional returns, with ongoing updates to this list, promoting consumer confidence [5]

山东以“五个放心”激活群众“敢消费”信心 - Reportify