短剧赋能“世界美食之都” 侨乡泉州拓宽文旅融合新路径

Core Viewpoint - The short drama "A Bowl of Quanzhou's Ginger Duck" has officially launched, focusing on the cultural heritage and culinary traditions of Quanzhou, marking a significant contribution to the integration of culture and tourism in the region [1][3][5]. Group 1: Cultural and Culinary Significance - The drama showcases the story of the century-old restaurant "Chen's Ginger Duck," illustrating the family's journey through misunderstandings to understanding, ultimately preserving and promoting the culinary art of ginger duck [1][5]. - It emphasizes the unique cultural spirit of Quanzhou, highlighting themes of resilience and determination through the lens of family ties and culinary traditions [3][5]. - The narrative intertwines the challenges faced by traditional businesses in modern times with the emotional connections within a Min Nan family, reflecting the broader cultural identity of Quanzhou [3][5]. Group 2: Production and Creative Team - The project is guided by various cultural and tourism authorities in Fujian Province and produced by Quanzhou Li Cheng Cultural Tourism Investment Co., Ltd. and Fujian Infinite Freedom Cultural Media Co., Ltd. [3][5]. - Key figures in the production include producers Huang Xiangyang and Zhu Weijie, with Liu Zhe as the executive producer and Wang Ruocheng as the director [3][5]. - The creative team has conducted extensive location shooting across Quanzhou, capturing its rich cultural heritage and iconic landmarks [5][6]. Group 3: Audience Engagement and Cultural Preservation - The director aims to use food as a medium to connect audiences with the profound cultural significance of Chinese cuisine and its relationship with tourism [5][6]. - The drama encourages viewers to appreciate the cultural depth behind culinary traditions and to participate in the preservation of local culture [5][6]. - It serves as a call to action for individuals to share their hometown stories, fostering a renewed vitality in regional culture through exchange and communication [5][6].