智慧服务“添新彩”！山东省个人医保“健康画像”让数据更有“温度”

Core Viewpoint - Shandong Province is actively exploring the construction of "Personal Medical Insurance Cloud" to transform vast medical insurance data into warm services for citizens, enhancing accessibility and understanding of their rights and benefits [1] Group 1: Yantai Practice - Yantai City has launched the "Personal Medical Insurance Profile" service, integrating fragmented medical insurance information into a dynamic, visual personal insurance overview, serving 32,000 users since its launch [2] - The service provides a clear timeline of insurance status, real-time account balance updates, categorized spending analysis, and a comprehensive annual report of benefits, enhancing user experience [2] Group 2: Weifang Practice - Weifang City has developed an "Intelligent Central Hub" with over 180 precise labels for personalized service, transitioning from passive reception to proactive support for insurance beneficiaries [4][6] - The system automatically alerts users about benefits and health monitoring, focusing on key demographics like newborns and the elderly, and incorporates AI for 24/7 customer service [6] Group 3: Jinan Practice - Jinan City has implemented AI technology to create a "Smart Medical Insurance Assistant," utilizing 289 feature tags to understand user needs and streamline service delivery [7][9] - The city has introduced 23 proactive service scenarios, significantly improving user interaction and reducing processing times for benefits, with a projected outreach of 220,000 service messages by 2025 [9] Group 4: Overall Insights - The three cities' distinct approaches—Yantai's clear visualization, Weifang's proactive service, and Jinan's AI integration—collectively illustrate a pathway for upgrading medical insurance services in Shandong Province [11] - These innovations have notably increased service efficiency and user satisfaction, transforming the vision of "data doing the running" into a tangible reality, enhancing citizens' sense of security and well-being [12]