乐陵体育品牌ITOI(艾图爱)与中国火箭达成官方合作
Qi Lu Wan Bao·2026-02-06 10:21

Group 1 - The core viewpoint of the collaboration between China Long March Rocket Co., Ltd. and ITOI (Beijing) Sports Goods Co., Ltd. is to explore a cross-industry innovation model that integrates aerospace technology with functional fashion [1][5] - The partnership will focus on deep cooperation in areas such as technology integration, brand collaboration, cultural co-construction, and market expansion [1][5] - The collaboration aims to enhance ITOI's sportswear by incorporating aerospace-grade technology, improving functionality, safety, and durability, while also promoting the civilian application of aerospace technology [5] Group 2 - China Long March Rocket Co., Ltd. was established in 1998 and serves as the implementer of the commercialization and industrialization of aerospace technology in China [3] - ITOI is a well-known domestic fashion sports brand that combines classic design concepts with modern functional technology, having built a strong brand presence and user base in the fashion sports sector [3] - The partnership is driven by a shared commitment to quality and a rigorous approach to material production, aiming to create new pathways for the integration of aerospace and sports goods [5]