人文经济激活消费新动能丨海口：百年骑楼 近悦远来

Core Viewpoint - Haikou's Qilou Old Street, a historical cultural district with over 600 preserved Qilou buildings, has seen a significant revival in popularity, attracting both local residents and tourists, with visitor numbers expected to exceed 20 million in 2026 [2][3][4] Group 1: Visitor Trends - The visitor flow to Haikou Qilou Old Street surged from over 2 million in 2023 to more than 15 million in 2025, with projections indicating over 20 million visitors in 2026 [3][4] - The revitalization of the old street has been attributed to the activation of its cultural value, drawing increased foot traffic [3][4] Group 2: Cultural and Commercial Development - The street has enhanced its vibrancy by upgrading over 150 shops, transforming the area into an open shopping center that attracts visitors through cultural experiences [4] - The presence of sculptures and historical shops, such as the renowned tea shop "Shangnan Tang," reflects the rich Nanyang culture and contributes to the commercial appeal of the area [4][6] Group 3: Local Community and Tourism Integration - Haikou Qilou Old Street serves as both a cultural attraction and a residential community, allowing local residents to engage with tourists, thereby enhancing the overall experience for both groups [9][11] - The integration of local cuisine and cultural experiences, such as traditional performances and food offerings, enriches the visitor experience and fosters a sense of community [9][11] Group 4: Future Development Plans - The Haikou municipal government has issued a protection plan for the Qilou architectural historical cultural district, focusing on improving living conditions and promoting cultural tourism through museums and creative spaces [13]