US light vehicle market slow in January amid severe weather

Sales Summary - US Light Vehicle sales increased by 0.5% year-on-year in January, totaling 1.11 million units, but fell by 3.3% on a selling day-adjusted basis [1] - The daily selling rate was 42.5k units/day in January, down from 57.2k units/day in December, with an annualized selling rate of 14.9 million units/year, down from 16.3 million units/year [1] - Retail sales were estimated at 912k units, up by 0.2% year-on-year, while fleet sales totaled 194k units, up by 2.2% year-on-year [1] OEM Analysis - General Motors Group led the market in January with total sales of 191k units and a market share of 17.3% [4] - Toyota Group followed in second place with sales of 176k units and a market share of 16.0% [4] - Ford Group ranked third with sales of 128k units and a market share of 11.6%, marking its lowest share since November 2023, with only a 3k unit lead over Hyundai Group [4] Model Analysis - The Chevrolet Silverado was the bestselling Light Vehicle in January with 29.4k units, marking its first time at the top since May 2022 [5] - The Honda CR-V ranked second with 27.0k units, followed by the Ford F-150 with 26.8k units [5] - The Tesla Model Y and Toyota RAV4 rounded out the top five with 26.4k and 22.1k units, respectively [5] Segment Analysis - The Compact Non-Premium SUV segment led the market in January with a market share of 21.5%, the highest since March 2025 [6] - The Midsize Non-Premium SUV segment saw a decline in demand, with its market share dropping to 16.1%, the lowest since June 2025 [6] - The Large Pickup segment had a market share of just 13.2%, typically subdued at the start of the year due to tax write-off considerations [6]