如何持续提升国际文化大都市软实力 代表委员聚焦热议 挖掘海派文化 打造上海优质IP

Group 1 - The core viewpoint emphasizes the increasing importance of cultural soft power in global urban competition, with Shanghai aiming to transform cultural resources into key elements for urban development during the "14th Five-Year Plan" period [1] - Shanghai's government report highlights the need to stimulate cultural innovation and enhance original cultural capabilities, positioning the city as a significant cultural hub and a showcase for Chinese culture [2] - The report also suggests that the production of original content and the operation of intellectual property (IP) are crucial for enhancing cultural influence, with recommendations for establishing a "Shanghai City IP Resource Library" [3] Group 2 - Cultural consumption is becoming a significant economic growth driver, with recent exhibitions in Shanghai attracting millions of visitors and generating substantial revenue, exemplified by the "Ancient Egyptian Civilization Exhibition" which earned 760 million yuan [4] - The integration of cultural tourism and commerce is highlighted as a classic case of enhancing urban consumption, with suggestions for creating comprehensive cultural experiences that extend beyond traditional museum settings [5] - There is a call for deeper collaboration between cultural tourism and commerce sectors to achieve a higher level of integration, enhancing the overall contribution of these industries to urban economic development [6]