签约额达30亿元！“广货行天下・中山百货进深圳”活动启动

Core Viewpoint - The "Guanghuo Xing Tianxia: Zhongshan Department Store Enters Shenzhen" event aims to deepen the integration between Shenzhen and Zhongshan, showcasing local manufacturing strength and enhancing consumer experience through a two-day shopping and cultural event [1][3]. Group 1: Event Overview - The event took place from February 7 to 8, 2023, at the Happy Harbor Ferris Wheel Square in Bao'an District, Shenzhen [1]. - It featured a series of activities including the "Please Come to Zhongshan for the New Year" cultural tourism event and facilitated 36 business agreements between enterprises from both cities, totaling 3 billion yuan [3]. Group 2: Exhibition Highlights - The exhibition included seven thematic sections showcasing Zhongshan's strengths, such as urban planning, business environment, and public services, highlighting over 40,000 acres of reserved industrial space and 800 government services [5]. - The "Smart Manufacturing Zhongshan" section displayed over 400 products from more than 150 manufacturing companies, including innovations in robotics and medical devices [5]. - The "Culinary Zhongshan" area featured over 100 local agricultural products and interactive experiences, driving consumer engagement through tasting events and promotional activities [5]. Group 3: Online and Offline Promotion - The event utilized online platforms like Alibaba, Douyin, and Kuaishou for live streaming sales, engaging over 20 influencers to broaden the reach of Zhongshan products [7]. - A "Craftsmanship Selection" live broadcast area was set up to promote collaboration between Shenzhen and Zhongshan's industries, enhancing technological cooperation and quality development [7]. Group 4: Economic Impact - This initiative is part of the broader "Guanghuo Xing Tianxia" campaign, promoting resource sharing and complementary advantages between Shenzhen and Zhongshan, contributing to the high-quality economic development of the Guangdong-Hong Kong-Macao Greater Bay Area [7].