“春节30亿免单”页面崩了，千问回应

Core Viewpoint - Alibaba's Qianwen APP launched a significant promotional campaign during the Spring Festival, offering a total of 3 billion yuan in free milk tea, marking the largest investment in a Spring Festival activity in Alibaba's history and the highest among major tech companies this year [1][2]. Group 1 - The Qianwen APP's promotional event saw over 1 million milk tea orders placed within 3 hours of launch, although some users experienced technical difficulties [2]. - Each user can receive 21 no-threshold 25 yuan free order cards, totaling 525 yuan, and have a chance to win a 10,000 yuan Qianwen AI lifestyle card [2]. - The second wave of benefits will begin on February 13, with users able to claim cash red envelopes, with a maximum value of 2,888 yuan [2]. Group 2 - The campaign aims to shift user habits towards using AI for practical tasks, integrating services from various Alibaba platforms like Taobao and Alipay into a single app experience [2][3]. - Major tech companies, including Baidu and Tencent, have also launched AI-related promotional activities, with a total investment exceeding 4.5 billion yuan, indicating a competitive landscape in AI marketing [3]. - The Spring Festival is a critical time for user engagement, as many young people return to their hometowns, potentially increasing the adoption of AI applications in less urbanized areas [3][4]. Group 3 - As of February 6, Alibaba's stock price fell by 2.63%, trading at 155.4 HKD per share [4].