俄罗斯，亦“春运”

Core Viewpoint - The increasing popularity of Hainan as a winter vacation destination for Russian tourists is highlighted, driven by improved bilateral relations and the implementation of a visa-free policy, leading to a significant rise in tourist numbers and cultural exchange between China and Russia [1][4][5]. Group 1: Tourist Trends - The first international flight of 2026 from Vladivostok to Sanya, China, marked the beginning of a surge in Russian tourists visiting Hainan during the New Year holiday, likened to China's "Spring Festival travel rush" [1]. - Data from various travel platforms indicate that Hainan has become the preferred vacation spot for Russian tourists in 2026, attributed to its beautiful scenery, warm climate, and diverse travel experiences [1][2]. - The number of Russian tourists visiting Hainan exceeded 500,000 in 2025, representing a year-on-year increase of over 120%, contributing to more than one-third of Hainan's inbound tourist sources [4]. Group 2: Cultural Exchange - Russian tourists express their fondness for Hainan, citing its sunny beaches and unique local experiences, such as traditional Chinese medicine and cultural practices [2][3]. - The implementation of a visa-free policy since September 2025 has led to a dramatic increase in searches for flights and travel products to China, particularly Hainan [2]. - Russian officials emphasize that cultural exchanges and tourism will benefit from the visa-free regime, with travel numbers reaching historical highs, fostering deeper understanding and friendship between the two nations [4][5]. Group 3: Infrastructure and Services - Hainan's well-developed tourism infrastructure, including international hotel chains and localized services, enhances the overall experience for visitors [3]. - The presence of Russian language services and signage in Hainan resorts significantly improves the comfort and convenience for Russian tourists [3]. - The local government and businesses are actively enhancing services tailored to Russian tourists, contributing to Hainan's appeal as a winter vacation destination [3].