广货行天下，南笋北上丰富东北年味餐桌！清远西牛麻竹笋亮相吉林冬季农博会

Core Viewpoint - The article highlights the successful introduction of Qingyuan Xiniu bamboo shoots to the Northeast market during the 16th Jilin Winter Agricultural Expo, showcasing the effectiveness of the "Guanghuo Xing Tianxia" initiative in promoting regional agricultural products [4][17][34]. Group 1: Event Overview - The 16th Jilin Winter Agricultural Expo opened on February 6, focusing on modern agricultural development and rural revitalization, attracting various regional agricultural products [4][5]. - Guangdong province presented nearly a hundred "Yue" branded agricultural products, with Qingyuan Xiniu bamboo shoots being a key highlight [6][17]. Group 2: Product Reception - Local consumers in Changchun expressed enthusiasm for Qingyuan Xiniu bamboo shoots, particularly the mixed flavor gift boxes and spicy varieties [2][10][12]. - The company reported significant interest from both individual consumers and professional buyers, indicating a strong market response [12][30]. Group 3: Market Strategy - The Qingyuan Xiniu bamboo shoots are part of a broader strategy to break down agricultural product circulation barriers and establish a nationwide marketing network [15][16]. - The product's participation in the expo is seen as a practical implementation of the "Guanghuo Xing Tianxia" initiative, aiming to enhance brand recognition in the northern market [17][29]. Group 4: Industry Background - Qingyuan Xiniu bamboo shoots are recognized as a national geographical indication product, benefiting from the unique climate and soil conditions of the Nanshan region, which contribute to their superior quality [21][22]. - The bamboo shoot industry in Qingyuan is a leading sector, with a planting area of 1,005,600 acres and an industry chain output value of 11.45 billion yuan in 2025 [23][24]. Group 5: Company Profile - Yingde Juyuan Kabao Bamboo Shoot Co., established in 2017, is the only representative from Qingyuan at the expo and plays a pivotal role in the local bamboo shoot industry [25][27]. - The company operates under a "planting + processing + sales" model, driving income for thousands of households and setting industry standards [26][27].