国家体育总局局长高志丹:加快体育用品制造业转型升级 打造一批体育领域“中国智造”高端品牌
Di Yi Cai Jing·2026-02-08 23:23

Core Viewpoint - The article emphasizes the need to build a modern sports industry system to foster new economic growth points and enhance the structure of sports industry development [1] Group 1: Sports Industry Development - The focus is on optimizing the sports industry development structure and expanding the scale of sports consumption to promote intrinsic growth within the industry [1] - Key areas of focus include the ice and snow economy, event economy, outdoor sports industry, and sports goods manufacturing [1] Group 2: Policy and Economic Impact - There is a call for increased policy support for the sports industry to ensure effective implementation of national policies [1] - The article highlights the importance of leveraging event economic benefits by creating a number of self-owned brand events [1] Group 3: New Economic Opportunities - Development of aviation sports and water sports is encouraged to support the low-altitude economy and marine economy, opening new avenues for "sports+" integrated development [1] - The article advocates for the transformation and upgrading of the sports goods manufacturing industry to create high-end brands in the field of "Chinese smart manufacturing" [1]

国家体育总局局长高志丹:加快体育用品制造业转型升级 打造一批体育领域“中国智造”高端品牌 - Reportify