信达澳亚基金总经理方敬：锚定主动投资标杆，在差异化赛道践行高质量发展

Core Insights - The article emphasizes the importance of differentiated development strategies for small and medium-sized fund companies in the increasingly competitive Chinese public fund industry, where larger institutions dominate the market [1] - The new general manager of Xinda Australia Fund, Fang Jing, advocates for a focus on active investment and a unique research culture to build core competitiveness [1][4] Group 1: Company Strategy - Fang Jing believes that small and medium-sized fund companies should abandon the "big and comprehensive" development approach in favor of a "small but beautiful" strategy, focusing on specialized development [1] - The company aims to maintain its core focus on active investment, developing a distinctive path in talent cultivation, product layout, and risk management [1][4] Group 2: Customer-Centric Approach - Fang Jing highlights the necessity of understanding customer needs, stating that different clients have varying investment goals, which should guide product design [2][3] - The company’s product design process is centered around customer configuration needs, likening it to a "composition" that must meet specific requirements [2] Group 3: Research and Investment Culture - The company’s competitive advantage lies in its active investment research culture, which is built on a balance of various roles within the research team [4][5] - Fang Jing emphasizes the importance of a scientific assessment system that encourages high-quality research output while also nurturing investment capabilities among researchers [5] Group 4: Product Development Focus - The company is committed to developing products that meet client needs, particularly in the active equity, "fixed income plus," and index enhancement sectors, focusing on "difficult yet correct" investment opportunities [8][9] - In the "fixed income plus" area, the company aims to provide stable returns through a clear product design strategy that includes absolute return strategies and risk tolerance levels [9] Group 5: Talent Management - The company faces challenges in talent retention due to competition from larger institutions, prompting the establishment of a flat organizational structure to enhance focus on investment [10] - Fang Jing advocates for a dual approach to talent development, prioritizing internal selection while cautiously considering external hires to ensure cultural fit [10] Group 6: Governance and Compliance - Following a significant change in shareholder structure, the company is focused on enhancing governance and compliance to align with regulatory requirements for high-quality development [11] - Fang Jing has outlined three core tasks for the company: deepening long-term assessments, innovating product layouts, and refining investment management practices [11][12] Group 7: Industry Outlook - Fang Jing expresses confidence in the future of the public fund industry, suggesting that as wealth allocation shifts towards financial products, public funds will play a crucial role in wealth management [13] - The company aims to align its investment strategies with national priorities, focusing on sectors encouraged by government policies to create long-term value for clients [13]