小干菜晒出乡村好“丰”景

Core Insights - Xirong Village is leveraging its traditional dried vegetable production to drive rural revitalization and economic growth through innovative marketing strategies and community collaboration [2][3] Group 1: Industry Development - The village has a long-standing tradition of dried vegetable processing, but faced challenges such as fragmented farming, lack of standardization, and limited market access [2] - A cooperative model involving "village collective + farmers + enterprises" has been established to enhance production and sales, effectively addressing previous operational challenges [2][3] Group 2: Economic Impact - Since 2025, Xirong Village has produced 2,500 kilograms of various dried vegetables, generating a revenue of 55,000 yuan, benefiting 12 households through large-scale cultivation of snow vegetables on 25 acres [3] - The village plans to develop a distinctive brand for "Xirong Dried Vegetables" and extend its industrial chain by integrating eco-tourism and educational experiences, aiming to transform the dried vegetable industry into a significant source of income [3] Group 3: Marketing Strategy - The village has upgraded its community service center into a visitor reception hub, featuring a dedicated dried vegetable sales area and an e-commerce live streaming platform, creating a dual online and offline sales approach [2] - This strategy has successfully built a stable customer base, allowing Xirong Dried Vegetables to reach broader markets [2]