李亚鹏宣布暂停直播,他称一直不想占据荧幕,将投入到嫣然医院工作中
Mei Ri Jing Ji Xin Wen·2026-02-09 08:07

Core Insights - Li Yapeng's live-streaming sales event for the Yanran Hospital has seen explosive growth, with significant viewer engagement and sales figures reported [5][10] - The hospital is facing financial difficulties, including unpaid rent, leading to increased public donations and support [6][15] Group 1: Live Streaming Performance - On February 8, Li Yapeng's live-stream lasted 3 hours and 33 minutes, attracting 16.84 million viewers and generating sales between 750 million to 1 billion yuan [5] - In the last 30 days, Li Yapeng has conducted 13 live streams, featuring 874 products, with total sales exceeding 1 million units and average sales per session ranging from 50 million to 75 million yuan [7] - The live stream on February 8 featured brands that donated to the hospital, with products like Lianhua MSG selling over 300,000 units, and the stream ranked first on the "New Year Goods Hot Sale List" [10] Group 2: Public Support and Donations - As of January 20, over 340,000 individuals had donated more than 23 million yuan to support the hospital [15] - The hospital's financial issues have led to a surge in donations, with discussions ongoing between the hospital and its landlord regarding future operations [6][15] Group 3: Brand Impact and Market Response - Some brands have had to pause live sales due to overwhelming demand, such as the tea brand "Jianshan Shao," which announced a 30-day suspension to manage order fulfillment [10][12] - Li Yapeng's social media following has increased significantly, from 6 million to over 11 million in one month, indicating a growing influence in the market [7]