雪道亮起来：阿勒泰焕发冰雪文旅新活力

Core Insights - The integration of ice and snow sports, folk culture, and tourism consumption is transforming the once low-key city of Altay into a vibrant destination for winter leisure activities [1][2]. Group 1: Tourism Growth - The Altay General Mountain International Ski Resort is projected to receive 1.12 million visitors in 2025, a 30% increase from 860,000 visitors in 2024 [2]. - Altay City is expected to welcome 16.28 million tourists in 2025, representing a year-on-year growth of 62.43% [3]. - Total tourist spending in Altay is anticipated to reach 15.87 billion yuan in 2025, marking a 69.53% increase [3]. Group 2: Cultural Integration - Traditional elements such as ancient fur ski boards and local music are being incorporated into performances, markets, and educational experiences at the ski resort, enhancing the cultural tourism offerings [2]. - The ancient fur ski board, once considered a historical artifact, is now being developed into experiential courses and intangible cultural heritage displays, allowing visitors to engage with traditional skiing techniques [2]. Group 3: Economic Impact - The winter tourism industry, particularly ice and snow tourism, is becoming a significant driver of high-quality economic development in Altay [3]. - The local government aims to leverage Altay's dual branding as "China's Snow Capital" and "the Origin of Human Skiing" to further integrate ice and snow activities with culture, sports, tourism, and ecology [3].