Core Viewpoint - The "Spring Festival Gala" themed series of events, organized by Dajia Insurance Group's elderly care brand "Dajia's Home," aims to enhance community engagement and cultural celebration in the elderly care sector through a nationwide initiative involving 10 cities and 12 urban communities [1] Group 1: Event Overview - The Spring Festival Gala series officially launched on February 7, 2026, featuring a combination of "cloud live streaming + offline performances + real-time interaction" [1] - The main venue for the gala is located in Dajia's Home, Beijing Fucheng Urban Community, showcasing 28 performances with an average performer age of nearly 80 years, and the oldest performer being 93 years old [1] Group 2: Community Activities - In addition to the gala, communities are hosting "Dajia's Homecoming Feast," which includes live streaming of the cooking process for the "Twelve Dajia Flavors" New Year's dishes for the elderly [1] - The "New Year Family Celebration" features interactive games that allow elderly participants and their relatives to win "Dajia Goodies," with each community incorporating local city characteristics into enjoyable activities for the elderly [1]
“大家春晚”10城启幕
Jing Ji Guan Cha Wang·2026-02-09 11:59