The Manitowoc Company Expands Its Direct-to-Customer Footprint; MGX Appointed Hiab Dealer for the U.S. in 13 States

Core Insights - Manitowoc Company, Inc. has completed a strategic dealer agreement with Hiab to enhance its distribution of HIAB loader cranes and aftermarket services in the U.S. market [1][2] - The partnership aims to accelerate growth for both MGX and Manitowoc by expanding their direct-to-customer reach, improving service capabilities, and increasing customer engagement [2][3] - Hiab views this partnership as a significant milestone in its strategy to grow in the U.S. market, enhancing its coverage and creating new growth opportunities [3] Company Overview - Manitowoc, founded in 1902 and headquartered in Milwaukee, Wisconsin, provides high-quality lifting products and services globally through various brands including Grove, Manitowoc, and National Crane [4] - Hiab is a leading provider of load-handling solutions, with sales in 2024 totaling approximately EUR 1.6 billion and a workforce of over 4,000 employees [5]