3 Reasons to Hold ServiceNow Stock Despite a 42% Decline in 3 Months
ServiceNowServiceNow(US:NOW) ZACKS·2026-02-09 19:35

Core Insights - ServiceNow's shares have declined by 41.9% over the past three months, underperforming the broader Computer and Technology sector and the Financial-Miscellaneous Services industry [2][3] - Concerns regarding short-term growth, rising AI and cloud spending, and acquisition integration risks have contributed to the stock's decline [3][10] - Despite the downturn, ServiceNow's fundamentals indicate potential for a hold position, supported by strong AI adoption and a discounted valuation [8][20] Company Performance - ServiceNow's stock has underperformed compared to competitors like SAP, Microsoft, and Salesforce, which saw declines of 19.3%, 20.8%, and 20.9% respectively [4] - The company is experiencing increased adoption of its AI-native products, with Now Assist exceeding $600 million in Annual Contract Value (ACV) and new ACV more than doubling year over year [9][10] - The growth in AI adoption is translating into platform expansion, with enterprises increasing AI use for customer service and operations [11] Competitive Landscape - Competitors such as SAP, Salesforce, and Microsoft are embedding service management and workflow automation into their larger enterprise platforms, posing challenges for ServiceNow [5] - ServiceNow is leveraging a rapidly expanding partner ecosystem, including collaborations with Microsoft, OpenAI, and industry-specific alliances, to enhance AI adoption and interoperability [12][13] Valuation and Market Position - ServiceNow's valuation remains attractive, with a forward 12-month Price/Sales (P/S) multiple of 6.48X compared to the industry average of 13.88X, indicating potential for appreciation [14] - The company is facing pressures from elevated AI spending, acquisition integration risks, and weak technical momentum, which may impact margins and investor sentiment in the near term [20]

3 Reasons to Hold ServiceNow Stock Despite a 42% Decline in 3 Months - Reportify