Hagerty Elevates Marc Burns to CMO and Appoints Matt Teshera as SVP of Marketing

Core Insights - Hagerty, Inc. has promoted Marc Burns to Chief Marketing Officer and appointed Matt Teshera as Senior Vice President of Marketing to enhance member relationships and brand awareness [1][2][4] Group 1: Leadership Changes - Marc Burns will focus on growing new and deepening existing member relationships, building brand awareness, and delivering integrated membership experiences [2][4] - Matt Teshera, in his new role, will oversee marketing strategy, membership insights, and high-impact marketing execution, aiming to evolve membership into a bespoke, tiered experience [3][4] Group 2: Executive Background - Matt Teshera previously served as Vice President of Consumer Acquisition and Growth at AT&T, with extensive experience in integrated marketing strategy and execution [4][5] - Teshera holds an MBA in Marketing and Management from California State University, Long Beach, and emphasizes the opportunity to integrate marketing and membership ecosystems to enhance member value [5] Group 3: Company Overview - Hagerty protects 2.7 million vehicles across the United States, Canada, and the UK, focusing on making driving enjoyable for enthusiasts through innovative insurance products and community engagement [5]