Jing Ji Ri Bao·2026-02-09 22:11Core Insights - The article highlights the transition of robotics from conceptual demonstrations to tangible consumer markets, exemplified by the opening of Yushu Technology's first global store in JD MALL, Beijing [1][2]. Group 1: Company Developments - Yushu Technology has launched its first offline experience store, aiming to drive new consumption and bring cutting-edge technology to the mass market [1]. - The store features popular products like the G1 humanoid robot and Go2 quadruped robot dog, allowing consumers to interact closely with the technology [1]. - The store has seen daily foot traffic exceeding the average for surrounding tech stores since its opening on December 31, 2025, attracting both tech enthusiasts and industry professionals [2]. Group 2: Consumer Engagement - The immersive experience provided by the store helps consumers understand the product's quality and performance, which is crucial for high-interaction, high-ticket items like robots [2]. - Feedback indicates high consumer interest in the robots' capabilities, such as dance and obstacle avoidance, while also raising concerns about the cost-effectiveness of products like the Go2 series [2][3]. Group 3: Market Challenges - The humanoid robot market faces barriers such as the need for experiential trust and the balance between cost and practicality [3]. - Consumers are increasingly expecting better value for money, particularly for robots that can meet complex household needs [3]. Group 4: Industry Support and Growth - JD is facilitating the entry of robotics into the consumer market by providing a one-stop service for brands and creating a network of offline experience locations [3]. - The company has reported a fivefold increase in sales for smart robots during the 2025 "Double 11" shopping festival, indicating strong market growth [3]. - JD has introduced a rental service for robots, allowing consumers to experience products before making a purchase, which is seen as a key transition strategy for consumer-grade robotics [3]. Group 5: Government Initiatives - The article emphasizes the importance of government support in integrating advanced technology into everyday life, with Beijing's Chaoyang District promoting various application scenarios for tech products [4]. - The establishment of Yushu Technology's store in Chaoyang is viewed as a significant step in merging cutting-edge technology with urban living [4].