新春走基层|告别寒风!6万平米超大室内庙会,解锁马年春节新玩法
Zhong Guo Jing Ji Wang·2026-02-09 23:53

Core Viewpoint - The first Dadu Spring Festival Temple Fair will be held from February 17 to 23, 2026, at the National Convention Center Phase II, offering a modern indoor cultural consumption experience that transcends traditional outdoor fairs in winter [1][2]. Group 1: Event Details - The event will utilize over 60,000 square meters of exhibition space, creating a warm and elegant environment for visitors [1]. - Six themed exhibition areas will cater to different age groups, providing a one-stop experience for New Year festivities [1]. Group 2: Thematic Areas - The Traditional Folk Area will feature Beijing-style snacks prepared on-site and allow visitors to experience traditional crafts such as paper embroidery and cloisonné [1]. - The National Trend and Intangible Cultural Heritage Area will showcase various intangible cultural heritage skills and specialty foods, making traditional techniques accessible to visitors [1]. - The National Style Makeup Area will create immersive family photo opportunities inspired by Suzhou-style gardens, incorporating traditional games like throwing pots and guessing lantern riddles [1]. Group 3: Technology and International Elements - The Joyful Technology and International Culture Area will blend technology with cultural elements, featuring interactive robots, AI family portraits, and a high-speed train simulation, providing an immersive tech experience [1]. - The International Style Area will include cross-cultural projects like Turkish wet painting, allowing visitors to experience global New Year customs without leaving Beijing [2]. Group 4: Organizational Support - The Dadu Spring Festival Temple Fair is guided by multiple departments and associations, including the Beijing State-owned Assets Supervision and Administration Commission, the Municipal Economic and Information Bureau, the Municipal Commerce Bureau, and the Municipal Culture and Tourism Bureau [2]. - The event is organized by the Beichen Group and hosted by the Capital Convention and Exhibition Group [2].

新春走基层|告别寒风!6万平米超大室内庙会,解锁马年春节新玩法 - Reportify